Front Page Feature!

Today, I woke up to discover that I had been featured on Etsy's front page early this morning.  That's always exciting!  Here it is:

Treasury Tuesday!

I did a little something different this week.  This treasury is geared more toward Etsy sellers than our our customers.  However, it might be interesting for shoppers and fans of Etsy shops to have a look at some of the things their favorite shopkeepers have to consider and invest in.

As you can see, we must create (or pay someone else to create) a shop banner, avatar, and perhaps even a logo.  We agonize over the perfect packaging, trying to balance presentation, the protection of our merchandise, and cost so that our customers will have the best experience possible.  Then there are photo props, craft fair displays, and the hundred-and-one extra little touches that make everything personal and special.

It's a lot of work.  A lot of work.  And there's a lot more involved in running a successful shop than just creating the artwork or craft, which a lot of people don't seem to realize.

But.  When someone leaves feedback or writes us a message gushing about how thrilled they were with their experience, we are reminded why all of our hard work is worthwhile.